{"id":17914,"date":"2026-07-18T12:26:20","date_gmt":"2026-07-18T11:26:20","guid":{"rendered":"https:\/\/www.anicecommunication.com\/en\/?post_type=avada_portfolio&p=17914"},"modified":"2026-09-18T12:05:33","modified_gmt":"2026-09-18T11:05:33","slug":"petronas-lubricants-international-and-mauto-training-talent-and-the-future-of-mobility","status":"publish","type":"avada_portfolio","link":"https:\/\/www.anicecommunication.com\/en\/portfolio-items\/petronas-lubricants-international-and-mauto-training-talent-and-the-future-of-mobility\/","title":{"rendered":"PETRONAS Lubricants International and MAUTO: Training, Talent and the Future of Mobility"},"content":{"rendered":"

Corporate Communication and Management Positioning<\/strong><\/h2>\n

Anice, Press Office for PETRONAS Lubricants Italy<\/strong><\/a>, supported PETRONAS Lubricants International\u2019s participation in Scuola di Futuro<\/em>, a project promoted by MAUTO \u2013 National Automobile Museum of Turin<\/strong><\/a> to encourage dialogue between schools, companies and the world of work, introducing students to future career opportunities and the professions emerging within the mobility sector.<\/p>\n

Strategic Content and Media Relations<\/strong><\/h2>\n

During the initiative, Federico Rossotto, HR Manager Italy & Africa at PETRONAS Lubricants International, introduced students to the international organisation of PETRONAS Lubricants International<\/strong><\/a> and the career opportunities offered by the sector. He also discussed key topics including professional skills, technological innovation, sustainability and the new roles emerging as the automotive and mobility industries evolve.<\/p>\n

Anice prepared talking points for the management, developed content for LinkedIn communication and managed media relations activities to support the project.<\/p>\n

Training, Talent and Engagement with the Local Community<\/strong><\/h2>\n

The initiative provided an important opportunity to strengthen PETRONAS Lubricants International\u2019s positioning around training, talent development and the future of mobility, while promoting dialogue between business, education and the local community through consistent communication targeted at key stakeholders.<\/p>\n","protected":false},"excerpt":{"rendered":"

Corporate Communication and Management Positioning Anice, Press Office for PETRONAS Lubricants Italy, supported PETRONAS Lubricants International\u2019s participation in Scuola di Futuro, a project promoted by MAUTO \u2013 National Automobile Museum of Turin to encourage dialogue between schools, companies and the world of work, introducing students to future career opportunities and the professions emerging within the […]<\/p>\n","protected":false},"author":1,"featured_media":17822,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","format":"standard","meta":{"footnotes":""},"portfolio_category":[396,54,52],"portfolio_skills":[],"portfolio_tags":[1832,1870,1872,1871,1869,1651,86,1873],"class_list":["post-17914","avada_portfolio","type-avada_portfolio","status-publish","format-standard","has-post-thumbnail","hentry","portfolio_category-anice-experience","portfolio_category-pr-media-relations","portfolio_category-events-promotions","portfolio_tags-corporate-communication","portfolio_tags-corporate-linkedin","portfolio_tags-education-and-business","portfolio_tags-future-mobility","portfolio_tags-hr-communication","portfolio_tags-mauto","portfolio_tags-media-relations","portfolio_tags-talking-points"],"yoast_head":"\nAutomotive Corporate Communication and Media Relations for PETRONAS<\/title>\n<meta name=\"description\" content=\"Anice supported PETRONAS at MAUTO through corporate communication, media relations and content focused on training, talent and future mobility.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.anicecommunication.com\/en\/portfolio-items\/petronas-lubricants-international-and-mauto-training-talent-and-the-future-of-mobility\/\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.anicecommunication.com\\\/en\\\/portfolio-items\\\/petronas-lubricants-international-and-mauto-training-talent-and-the-future-of-mobility\\\/\",\"url\":\"https:\\\/\\\/www.anicecommunication.com\\\/en\\\/portfolio-items\\\/petronas-lubricants-international-and-mauto-training-talent-and-the-future-of-mobility\\\/\",\"name\":\"Automotive Corporate Communication and Media Relations for PETRONAS\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.anicecommunication.com\\\/en\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.anicecommunication.com\\\/en\\\/portfolio-items\\\/petronas-lubricants-international-and-mauto-training-talent-and-the-future-of-mobility\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.anicecommunication.com\\\/en\\\/portfolio-items\\\/petronas-lubricants-international-and-mauto-training-talent-and-the-future-of-mobility\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.anicecommunication.com\\\/en\\\/wp-content\\\/uploads\\\/sites\\\/8\\\/2026\\\/09\\\/Petronas_Mauto_scuola-di-futuro.jpg\",\"datePublished\":\"2026-07-18T11:26:20+00:00\",\"dateModified\":\"2026-09-18T11:05:33+00:00\",\"description\":\"Anice supported PETRONAS at MAUTO through corporate communication, media relations and content focused on training, talent and future mobility.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.anicecommunication.com\\\/en\\\/portfolio-items\\\/petronas-lubricants-international-and-mauto-training-talent-and-the-future-of-mobility\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.anicecommunication.com\\\/en\\\/portfolio-items\\\/petronas-lubricants-international-and-mauto-training-talent-and-the-future-of-mobility\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.anicecommunication.com\\\/en\\\/portfolio-items\\\/petronas-lubricants-international-and-mauto-training-talent-and-the-future-of-mobility\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.anicecommunication.com\\\/en\\\/wp-content\\\/uploads\\\/sites\\\/8\\\/2026\\\/09\\\/Petronas_Mauto_scuola-di-futuro.jpg\",\"contentUrl\":\"https:\\\/\\\/www.anicecommunication.com\\\/en\\\/wp-content\\\/uploads\\\/sites\\\/8\\\/2026\\\/09\\\/Petronas_Mauto_scuola-di-futuro.jpg\",\"width\":1280,\"height\":898},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.anicecommunication.com\\\/en\\\/portfolio-items\\\/petronas-lubricants-international-and-mauto-training-talent-and-the-future-of-mobility\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.anicecommunication.com\\\/en\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Portfolio\",\"item\":\"https:\\\/\\\/www.anicecommunication.com\\\/en\\\/portfolio-items\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"PETRONAS Lubricants International and MAUTO: Training, Talent and the Future of Mobility\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.anicecommunication.com\\\/en\\\/#website\",\"url\":\"https:\\\/\\\/www.anicecommunication.com\\\/en\\\/\",\"name\":\"EN Anice Communication\",\"description\":\"Anicecommunication PR, Press Office, Marketing, Web and Event agency in Italy, France, Benelux and Spain\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.anicecommunication.com\\\/en\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.anicecommunication.com\\\/en\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.anicecommunication.com\\\/en\\\/#organization\",\"name\":\"Anice srl\",\"url\":\"https:\\\/\\\/www.anicecommunication.com\\\/en\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.anicecommunication.com\\\/en\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/www.anicecommunication.com\\\/en\\\/wp-content\\\/uploads\\\/sites\\\/8\\\/2015\\\/05\\\/logo_anice.png\",\"contentUrl\":\"https:\\\/\\\/www.anicecommunication.com\\\/en\\\/wp-content\\\/uploads\\\/sites\\\/8\\\/2015\\\/05\\\/logo_anice.png\",\"width\":179,\"height\":91,\"caption\":\"Anice srl\"},\"image\":{\"@id\":\"https:\\\/\\\/www.anicecommunication.com\\\/en\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/anicecommunication\",\"https:\\\/\\\/x.com\\\/anicecom\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/anice-s-r-l-\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Automotive Corporate Communication and Media Relations for PETRONAS","description":"Anice supported PETRONAS at MAUTO through corporate communication, media relations and content focused on training, talent and future mobility.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.anicecommunication.com\/en\/portfolio-items\/petronas-lubricants-international-and-mauto-training-talent-and-the-future-of-mobility\/","twitter_misc":{"Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.anicecommunication.com\/en\/portfolio-items\/petronas-lubricants-international-and-mauto-training-talent-and-the-future-of-mobility\/","url":"https:\/\/www.anicecommunication.com\/en\/portfolio-items\/petronas-lubricants-international-and-mauto-training-talent-and-the-future-of-mobility\/","name":"Automotive Corporate Communication and Media Relations for PETRONAS","isPartOf":{"@id":"https:\/\/www.anicecommunication.com\/en\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.anicecommunication.com\/en\/portfolio-items\/petronas-lubricants-international-and-mauto-training-talent-and-the-future-of-mobility\/#primaryimage"},"image":{"@id":"https:\/\/www.anicecommunication.com\/en\/portfolio-items\/petronas-lubricants-international-and-mauto-training-talent-and-the-future-of-mobility\/#primaryimage"},"thumbnailUrl":"https:\/\/www.anicecommunication.com\/en\/wp-content\/uploads\/sites\/8\/2026\/09\/Petronas_Mauto_scuola-di-futuro.jpg","datePublished":"2026-07-18T11:26:20+00:00","dateModified":"2026-09-18T11:05:33+00:00","description":"Anice supported PETRONAS at MAUTO through corporate communication, media relations and content focused on training, talent and future mobility.","breadcrumb":{"@id":"https:\/\/www.anicecommunication.com\/en\/portfolio-items\/petronas-lubricants-international-and-mauto-training-talent-and-the-future-of-mobility\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.anicecommunication.com\/en\/portfolio-items\/petronas-lubricants-international-and-mauto-training-talent-and-the-future-of-mobility\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.anicecommunication.com\/en\/portfolio-items\/petronas-lubricants-international-and-mauto-training-talent-and-the-future-of-mobility\/#primaryimage","url":"https:\/\/www.anicecommunication.com\/en\/wp-content\/uploads\/sites\/8\/2026\/09\/Petronas_Mauto_scuola-di-futuro.jpg","contentUrl":"https:\/\/www.anicecommunication.com\/en\/wp-content\/uploads\/sites\/8\/2026\/09\/Petronas_Mauto_scuola-di-futuro.jpg","width":1280,"height":898},{"@type":"BreadcrumbList","@id":"https:\/\/www.anicecommunication.com\/en\/portfolio-items\/petronas-lubricants-international-and-mauto-training-talent-and-the-future-of-mobility\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.anicecommunication.com\/en\/"},{"@type":"ListItem","position":2,"name":"Portfolio","item":"https:\/\/www.anicecommunication.com\/en\/portfolio-items\/"},{"@type":"ListItem","position":3,"name":"PETRONAS Lubricants International and MAUTO: Training, Talent and the Future of Mobility"}]},{"@type":"WebSite","@id":"https:\/\/www.anicecommunication.com\/en\/#website","url":"https:\/\/www.anicecommunication.com\/en\/","name":"EN Anice Communication","description":"Anicecommunication PR, Press Office, Marketing, Web and Event agency in Italy, France, Benelux and Spain","publisher":{"@id":"https:\/\/www.anicecommunication.com\/en\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.anicecommunication.com\/en\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.anicecommunication.com\/en\/#organization","name":"Anice srl","url":"https:\/\/www.anicecommunication.com\/en\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.anicecommunication.com\/en\/#\/schema\/logo\/image\/","url":"https:\/\/www.anicecommunication.com\/en\/wp-content\/uploads\/sites\/8\/2015\/05\/logo_anice.png","contentUrl":"https:\/\/www.anicecommunication.com\/en\/wp-content\/uploads\/sites\/8\/2015\/05\/logo_anice.png","width":179,"height":91,"caption":"Anice srl"},"image":{"@id":"https:\/\/www.anicecommunication.com\/en\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/anicecommunication","https:\/\/x.com\/anicecom","https:\/\/www.linkedin.com\/company\/anice-s-r-l-"]}]}},"_links":{"self":[{"href":"https:\/\/www.anicecommunication.com\/en\/wp-json\/wp\/v2\/avada_portfolio\/17914","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.anicecommunication.com\/en\/wp-json\/wp\/v2\/avada_portfolio"}],"about":[{"href":"https:\/\/www.anicecommunication.com\/en\/wp-json\/wp\/v2\/types\/avada_portfolio"}],"author":[{"embeddable":true,"href":"https:\/\/www.anicecommunication.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.anicecommunication.com\/en\/wp-json\/wp\/v2\/comments?post=17914"}],"version-history":[{"count":1,"href":"https:\/\/www.anicecommunication.com\/en\/wp-json\/wp\/v2\/avada_portfolio\/17914\/revisions"}],"predecessor-version":[{"id":17915,"href":"https:\/\/www.anicecommunication.com\/en\/wp-json\/wp\/v2\/avada_portfolio\/17914\/revisions\/17915"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.anicecommunication.com\/en\/wp-json\/wp\/v2\/media\/17822"}],"wp:attachment":[{"href":"https:\/\/www.anicecommunication.com\/en\/wp-json\/wp\/v2\/media?parent=17914"}],"wp:term":[{"taxonomy":"portfolio_category","embeddable":true,"href":"https:\/\/www.anicecommunication.com\/en\/wp-json\/wp\/v2\/portfolio_category?post=17914"},{"taxonomy":"portfolio_skills","embeddable":true,"href":"https:\/\/www.anicecommunication.com\/en\/wp-json\/wp\/v2\/portfolio_skills?post=17914"},{"taxonomy":"portfolio_tags","embeddable":true,"href":"https:\/\/www.anicecommunication.com\/en\/wp-json\/wp\/v2\/portfolio_tags?post=17914"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}