{"id":17633,"date":"2026-03-02T16:16:29","date_gmt":"2026-03-02T16:16:29","guid":{"rendered":"https:\/\/www.anicecommunication.com\/en\/apollo-tyres-inaugura-limpianto-outdoor-dedicato-ai-test-degli-pneumatici\/"},"modified":"2026-03-03T10:51:52","modified_gmt":"2026-03-03T10:51:52","slug":"apollo-tyres-inaugurates-outdoor-tyre-testing-facility","status":"publish","type":"post","link":"https:\/\/www.anicecommunication.com\/en\/apollo-tyres-inaugurates-outdoor-tyre-testing-facility\/","title":{"rendered":"Apollo Tyres Formally Inaugurates Dedicated Outdoor Tyre Testing Facility"},"content":{"rendered":"<p>Marking Major Milestone in Winter and All-Season Performance Excellence<\/p>\n<p><!--more--><\/p>\n<p>Apollo Tyres Ltd has formally inaugurated its state-of-the-art dedicated outdoor tyre testing facility at Ivalo, Finland. The setting up of this facility was announced few months back and it became fully operational in December 2025. The inauguration marks a significant milestone in the company\u2019s long-term commitment to delivering the highest performing winter and all-season tyres to customers worldwide.<\/p>\n<p>The new facility, developed under a long-term agreement with UTAC, a globally recognised automotive testing and certification group, represents a strategic investment in advanced testing capabilities, reinforcing Apollo Tyres\u2019 position at the forefront of tyre innovation, safety and performance. Apollo Tyres\u2019 Vice Chairman and MD, Neeraj Kanwar, Chief Commercial Officer, Benoit Rivallant and Chief Technology Officer, Daniele Lorenzetti jointly inaugurated the facility, reinforcing their commitment to safety and engineering precision.<\/p>\n<div id=\"attachment_23328\" style=\"width: 1992px\" class=\"wp-caption alignleft\"><a href=\"https:\/\/www.anicecommunication.com\/it\/wp-content\/uploads\/sites\/3\/2026\/03\/Apollo-Tyres-Neeraj-Kanwar-and-Daniele-Lorenzetti-formally-inaugurating-the-dedicated-t.cility-scaled.jpg\"><img decoding=\"async\" aria-describedby=\"caption-attachment-23328\" class=\"size-full wp-image-23328\" src=\"https:\/\/www.anicecommunication.com\/it\/wp-content\/uploads\/sites\/3\/2026\/03\/Apollo-Tyres-Neeraj-Kanwar-and-Daniele-Lorenzetti-formally-inaugurating-the-dedicated-t.cility-scaled.jpg\" alt=\"\" width=\"1982\" height=\"1200\" \/><\/a><p id=\"caption-attachment-23328\" class=\"wp-caption-text\"><em>Daniele Lorenzetti, Chief Technology Officer of Apollo Tyres Ltd (left), and Neeraj Kanwar, Vice Chairman and MD of Apollo Tyres Ltd, officially inaugurate the new Apollo Tyres outdoor testing facility dedicated to tyres at its Ivalo site in Finland<\/em><\/p><\/div>\n<p><strong>A New Standard in Winter Testing <\/strong><\/p>\n<p>Purpose-built to meet the rigorous demands of modern tyre development, the outdoor testing facility features:<\/p>\n<ul>\n<li>Dedicated snow and ice tracks designed to replicate a wide range of real-world winter driving conditions<\/li>\n<li>Advanced measurement systems enabling precise data collection for braking, handling, traction and stability<\/li>\n<li>Tailored infrastructure optimised for comprehensive tyre performance evaluation<\/li>\n<\/ul>\n<p>With full autonomy over winter testing operations, Apollo Tyres now benefits from complete flexibility throughout the entire winter season. This independence ensures consistent scheduling, accelerated development cycles, and the ability to test under optimal and varied climatic conditions.<\/p>\n<p><a href=\"https:\/\/www.anicecommunication.com\/it\/wp-content\/uploads\/sites\/3\/2026\/03\/Apollo-Tyres-formally-inaugurates-dedicated-outdoor-tyre-testing-facility-scaled.jpg\"><img decoding=\"async\" class=\"aligncenter size-full wp-image-23329\" src=\"https:\/\/www.anicecommunication.com\/it\/wp-content\/uploads\/sites\/3\/2026\/03\/Apollo-Tyres-formally-inaugurates-dedicated-outdoor-tyre-testing-facility-scaled.jpg\" alt=\"\" width=\"1824\" height=\"1200\" \/><\/a><\/p>\n<p><strong>Enhanced Capabilities, Greater Efficiency <\/strong><\/p>\n<p>By centralising and upgrading its outdoor winter testing operations, Apollo Tyres significantly improves both efficiency and cost-effectiveness. The facility allows engineering teams to conduct continuous testing without external constraints, resulting in:<\/p>\n<ul>\n<li>Faster product validation timelines<\/li>\n<li>Increased repeatability and accuracy of results<\/li>\n<li>Reduced logistical complexity<\/li>\n<li>Improved resource utilisation<\/li>\n<\/ul>\n<p>These enhancements directly contribute to delivering superior winter and all-season tyres that meet the highest standards of safety, durability and performance.<\/p>\n<p><strong>Future-ready and Fully Compliant <\/strong><\/p>\n<p>The facility has been developed to comply with all current technical and legal requirements, while also anticipating future regulatory standards. Its infrastructure and systems are designed to adapt to evolving testing methodologies and certification frameworks, ensuring Apollo Tyres remains fully aligned with global industry regulations.<\/p>\n<p><a href=\"https:\/\/www.anicecommunication.com\/it\/wp-content\/uploads\/sites\/3\/2026\/03\/Apollo-Tyres-formally-inaugurates-dedicated-outdoor-tyre-testing-facility-1.jpg\"><img decoding=\"async\" class=\"aligncenter size-full wp-image-23330\" src=\"https:\/\/www.anicecommunication.com\/it\/wp-content\/uploads\/sites\/3\/2026\/03\/Apollo-Tyres-formally-inaugurates-dedicated-outdoor-tyre-testing-facility-1.jpg\" alt=\"\" width=\"1843\" height=\"1200\" \/><\/a><\/p>\n<p><strong>Commitment to Performance and Safety <\/strong><\/p>\n<p>\u201cThis inauguration is more than the opening of a facility, it is a clear demonstration of Apollo Tyres\u2019 commitment to innovation, safety and performance excellence,\u201d said Neeraj Kanwar, Vice Chairman and MD, Apollo Tyres Ltd. \u201cWith this investment, we are strengthening our ability to develop tyres that perform reliably in the most demanding winter conditions while maintaining exceptional year-round versatility.\u201d<\/p>\n<p>\u201cThis facility is a great asset within Apollo Tyres,\u201d said Benoit Rivallant, Chief Commercial Officer, Apollo Tyres Ltd. \u201cIt is more than a tyre test facility, as it gives us also the possibility to invite our customers to be part of, and experience winter testing for themselves. This will strengthen their insights in tyre development and performance.\u201d<\/p>\n<p>Daniele Lorenzetti, Chief Technology Officer, Apollo Tyres Ltd said, \u201cThe launch of our dedicated outdoor tyre testing facility is a major step forward for our R&amp;D capabilities. It gives us highly consistent, real-world data, enabling faster validation and quicker speed to market. Most importantly, it strengthens our ability to continuously improve tyre performance, safety and sustainability &#8212; delivering better products to our customers, faster.\u201d<\/p>\n<p>As winter mobility standards continue to rise, Apollo Tyres\u2019 new outdoor tyre testing facility ensures the company remains fully equipped to meet the expectations of customers, partners and regulators, today and in the future.<\/p>\n<p style=\"text-align: center;\">&#8211; <em>END<\/em>\u00a0&#8211;<\/p>\n<hr \/>\n<p>2nd March 2026<\/p>\n<p><a href=\"https:\/\/www.anicecommunication.com\/en\/portfolio-items\/apollo-tyres-vredestein-brand-press-office-for-italy\/\">Anicecommunication, media relations Apollo Tyres \u2013 Vredestein Italy<\/a><\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Marking Major Milestone in Winter and All-Season Performance Excellence<\/p>\n","protected":false},"author":1,"featured_media":17634,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[279,637,266,265],"tags":[297,1068,1689,1688],"class_list":["post-17633","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-apollo-tyres-vredestein","category-press-office","category-press-room-press-releases-en","category-anicecommunication-blog-en","tag-apollo-tyres","tag-apollo-vredestein","tag-tyres-test-facility","tag-tyres-tests"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Apollo Tyres Inaugurates Dedicated Outdoor Tyre Testing Facility<\/title>\n<meta name=\"description\" content=\"Apollo Tyres Ltd has formally inaugurated its state-of-the-art dedicated outdoor tyre testing facility at Ivalo, Finland.\" \/>\n<meta name=\"robots\" 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