{"id":21499,"date":"2024-03-01T17:44:09","date_gmt":"2024-03-01T16:44:09","guid":{"rendered":"https:\/\/www.anicecommunication.com\/it\/?post_type=avada_portfolio&p=21499"},"modified":"2024-03-01T17:58:49","modified_gmt":"2024-03-01T16:58:49","slug":"lancio-stampa-gwm-wey-03-e-ora-03","status":"publish","type":"avada_portfolio","link":"https:\/\/www.anicecommunication.com\/it\/anice-experience\/lancio-stampa-gwm-wey-03-e-ora-03\/","title":{"rendered":"Lancio stampa GWM WEY 03 e ORA 03"},"content":{"rendered":"

Great Wall Motor Europe ha scelto l’agenzia specializzata in ufficio stampa e PR automotive Anice<\/a> per la presentazione e il primo contatto con media italiani dei propri modelli GWM WEY 03 e\u00a0 in vista dell’avvio della commercializzazione nel Paese. Il lancio stampa GWM WEY 03<\/a> – che consentiva anche il test drive dei due modelli GWM ORA 03 e GWM WEY 05 – si \u00e8 tenuta al QC Termeroma.<\/p>\n

Anice si \u00e8 occupata dei rapporti con l’agenzia internazionale offrendo il proprio supporto per il photoshooting professionale dei modelli<\/a> e gestendo la segreteria organizzativa<\/a>, che ha curato la predisposizione della lista dei media italiani invitati, la stesura e la distribuzione dell’invito, l’ottimizzazione del programma, la registrazione degli ospiti su apposita piattaforma web<\/a> e la gestione della biglietteria. La presenza in loco e il debrief finale con la gestione dei rimborsi spese ha chiuso il cerchio operativo.<\/p>\n

Sul lato redazione contenuti, l’agenzia di media relations Anice<\/a> si \u00e8 occupata della localizzazione e dell’adattamento editoriale di tutti i contenuti.<\/a><\/p>\n

24 giornalisti dei principali media hanno potuto partecipare alla conferenza stampa e alla prova su strada dei 3 modelli GWM disponibili per un ritorno in termini di AVE superiore a 1,5 milioni di euro e una reach superiore a 45 milioni di fruitori.<\/p>\n","protected":false},"excerpt":{"rendered":"

Great Wall Motor Europe ha scelto l’agenzia specializzata in ufficio stampa e PR automotive Anice per la presentazione e il primo contatto con media italiani dei propri modelli GWM WEY 03 e\u00a0 in vista dell’avvio della commercializzazione nel Paese. Il lancio stampa GWM WEY 03 – che consentiva anche il test drive dei due modelli […]<\/p>\n","protected":false},"author":1,"featured_media":21501,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_uf_show_specific_survey":0,"_uf_disable_surveys":false,"footnotes":""},"portfolio_category":[81,54,52,56,53],"portfolio_skills":[],"portfolio_tags":[1547,1539,1531,1537,1535,1540,1534,1541,1542,996,1545,1544,1533,1536,1538,1546,1543,1532],"yoast_head":"\nLancio stampa GWM WEY 03 e ORA 03 - ANICE ufficio stampa PR Torino, Italia<\/title>\n<meta name=\"description\" content=\"Great Wall Motor Europe ha scelto l'agenzia specializzata in ufficio stampa e PR automotive Anice per il lancio stampa GWM WEY 03 e di GWM ORA 03 e GWM WEY 05\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.anicecommunication.com\/it\/anice-experience\/lancio-stampa-gwm-wey-03-e-ora-03\/\" \/>\n<meta property=\"og:locale\" content=\"it_IT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Lancio stampa GWM WEY 03 e ORA 03 - 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