{"id":19481,"date":"2022-06-22T11:11:41","date_gmt":"2022-06-22T09:11:41","guid":{"rendered":"https:\/\/www.anicecommunication.com\/it\/?p=19481"},"modified":"2022-07-05T10:31:59","modified_gmt":"2022-07-05T08:31:59","slug":"partnership-castrol-e-bosch-car-service","status":"publish","type":"post","link":"https:\/\/www.anicecommunication.com\/it\/partnership-castrol-e-bosch-car-service\/","title":{"rendered":"Partnership Castrol e Bosch Car Service"},"content":{"rendered":"

Cornaredo (Milano), 22 giugno 2022 <\/b>\u2013 Castrol, leader tecnologico mondiale nella produzione di lubrificanti e Bosch, fornitore leader nel campo automotive a livello globale, hanno recentemente sottoscritto un importante accordo sul territorio italiano.<\/p>\n

La collaborazione prevede la comunicazione attiva delle iniziative promozionali del marchio di lubrificanti presso le officine Bosch Car Service presenti in Italia, attraverso canali di comunicazione online e offline, e ha l\u2019obiettivo di rafforzare ulteriormente la promessa di qualit\u00e0 e affidabilit\u00e0 del servizio offerto agli automobilisti che decidono di riparare i propri veicoli in una delle officine appartenenti al network.<\/p>\n

\"Castrol<\/a><\/p>\n

Nell’immagine, da SX: Mirko Rabuffi, Partnership and Business Development Italy Bosch, Elisabetta Lanfranchi, Channel Marketing Manager Automotive Aftermarket Southern Europe Bosch, Davide Busnelli, Sales Manager Automotive Italy BP Castrol, Roberto Bindelli, Distributor Business Manager & KAM Bosch BP Castrol<\/em><\/p>\n

Dichiara Davide Busnelli, Sales Manager Automotive Italy Castrol: \u201cSiamo davvero lieti di annunciare questa Partnership strategica che unisce due brand affidabili e performanti ai massimi livelli. Desideriamo sempre rimarcare come sia fondamentale fornire entrambi tecnologia ed eccellenza nei confronti della migliore rete di officine presente sul territorio: le Bosch Car Service. Crediamo fortemente, al tempo stesso, di accrescere – con l\u2018opera dei nostri Distributori autorizzati Castrol –\u00a0la nostra market share in questo network BCS, grazie all\u2019indiscusso primato qualitativo, al valore aggiunto e all\u2019innovazione della nostra gamma, supportata da forti incentivazioni ed attivit\u00e0 di marketing “<\/i>.<\/p>\n

\"Castrol<\/a><\/p>\n

Nell’immagine, da SX: Elisabetta Lanfranchi, Channel Marketing Manager Automotive Aftermarket Southern Europe Bosch e Davide Busnelli, Sales Manager Automotive Italy BP Castrol<\/em><\/p>\n

\u201cQuesta partnership riunisce due dei principali marchi dell’aftermarket automobilistico, creando ulteriori opportunit\u00e0 per le nostre officine partner di distinguersi sul mercato, attraverso l\u2019eccellenza del servizio tecnico e l\u2019offerta di parti di ricambio e lubrificanti. Il know-how e le competenze di alto livello che Castrol offre in tema di nuove tecnologie di lubrificazione, affiancati da iniziative di marketing dedicate, rappresentano dei vantaggi concreti per le officine Bosch Car Service\u201d<\/i> ha commentato Elisabetta Lanfranchi, Responsabile Reti Officine Bosch Sud Europa.<\/p>\n

Grazie a questa partnership e alla sinergica combinazione degli strumenti e competenze di marketing delle due societ\u00e0, le officine Bosch Car Service avranno la possibilit\u00e0 di rimanere sempre informate sulle novit\u00e0 del mondo Castrol, in particolar modo sugli aggiornamenti della gamma prodotti e sulle attivit\u00e0 promozionali e di incentivazione che coinvolgono il marchio.<\/p>\n

Per qualsiasi informazione aggiuntiva \u00e8 possibile contattare Bosch Car Service all\u2019indirizzo email BoschCarService@it.bosch.com<\/a> oppure inviare un messaggio a Castrol tramite la sezione \u201cContattaci\u201d del sito internet castrol.it<\/a><\/p>\n

Bosch Car Service e Castrol: i partner d\u2019eccellenza al servizio dell\u2019automobilista.<\/b><\/p>\n

Scarica immagini e il comunicato>>><\/a><\/p>\n

Ufficio Stampa<\/a>\u00a0Castrol Italia \u2013\u00a0Anicecommunication<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

Cornaredo (Milano), 22 giugno 2022 \u2013 Castrol, leader tecnologico mondiale nella produzione di lubrificanti e Bosch, fornitore leader nel campo automotive a livello globale, hanno recentemente sottoscritto un importante accordo sul territorio italiano.<\/p>\n","protected":false},"author":1,"featured_media":19482,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"footnotes":""},"categories":[601,467,80],"tags":[977,976,975,564,723],"class_list":["post-19481","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-castrol","category-press_room","category-blog-anicecommunication","tag-bosch-car-service","tag-castrol","tag-castrol-e-bosch","tag-lubrificanti-castrol","tag-olio-castrol"],"yoast_head":"\nPartnership Castrol e Bosch Car Service | Press Room Anice<\/title>\n<meta name=\"description\" content=\"Castrol e Bosch hanno sottoscritto un accordo sul territorio italiano. 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