1. PR & Media Relations

Anicecommunication, as part of its intense collaborations with international networks specialized in the Automotive PR sector, has taken on the role of Italian Press Office for Apollo Tyres and Vredestein, the Dutch brand of high quality tyres. Anicecommunication is in fact part of the European Media Relations Team created to support Apollo Tyres Europe, and [...]

The Ineos Grenadier is a 4x4 off-road vehicle redesigned from scratch to be uncompromising. With its unmistakable mix of ruggedness and practicality, embodying British spirit and German engineering precision, the Grenadier originated from the vision of INEOS Chairman Jim Ratcliffe, an automotive and adventure enthusiast. He identified a gap in the market for a minimalist [...]

Tungsram Automotive Lighting relies on Anicecommunication for Media Relations in Italy. The Group produces high-quality lighting solutions adhering to the highest European manufacturing standards for a wide range of sectors, including outdoor, indoor, agribusiness, and automotive. The company’s products are designed, engineered, and manufactured in Europe and distributed in over 100 markets globally. The group [...]

For Karma Automotive, Anicecommunication takes care of the media relations in Italy and launched the Karma Revero and Revero GT luxury electric cars. Revero and Revero GT are two luxury vehicles powered by electric motors that embody the goals of Karma. In particular, offering automotive design, cutting-edge technology, customization and an extraordinary shopping experience. Karma [...]

The De Tomaso P72 is distributed in Europe by the Dutch Louwman Exclusive. The car not only pays homage to the language and spirit of the original De Tomaso - Shelby P70 design, but also shares its American heart. The first models, of only 72 planned, will arrive in Europe at the end of 2020 [...]

The PETRONAS MotoGP Team (PETRONAS Yamaha Sepang Racing Team) attended a “fluid school” at the PETRONAS R&T Centre in Turin in September 2019. The event also welcomed journalists from leading motorcycle industry publications. Riders Morbidelli, Quartararo, McPhee, and Sasaki, along with Team Manager Wilco Zeelenberg, visited the laboratories where championship-winning fluids are developed. It was [...]

As part of its collaborations with various international networks specializing in automotive PR, Anicecommunication was designated as the representative for INEOS Automotive in Italy. Anice is part of the Global Media Relations Team managing the Press Office and media relations worldwide for INEOS Automotive. Roberto Beltramolli, a seasoned journalist with extensive communication experience, handles PR [...]

Management of interviews, participation in meetings and conferences, and public relations with Italian media for PETRONAS Lubricants International at the 28th edition of Autopromotec. The biennial international exhibition of automotive equipment and aftermarket was held in Bologna from May 21 to 26, 2019. Anicecommunication is the Italian Press Office and PR agency for PETRONAS Lubricants.

Management of interviews and public relations with Italian media for PETRONAS Lubricants International at the Geneva International Motor Show in March 2019. Anicecommunication, acting as the Italian Press Office and PR for PETRONAS Lubricants, facilitated the publication of over 45 articles about the launch of PETRONAS iona, the new range of fluids for electric vehicles. [...]

Vulog Press Office for the Italian market, Vulog is the global leader in shared mobility technology. Vulog has entered into an important partnership with Groupe Renault, the leading European manufacturer of electric vehicles for the production of vehicles ready for immediate use in car-sharing services. The agreement allows Groupe Renault to install Vulog's car sharing [...]