0. Anice Experiences

The BYD media event took place in The Hague, Netherlands, on August 25 and 26, 2022. The media had the opportunity to get to know the brand, its organization, and its plans for Europe more closely. A short private course also offered the opportunity to test some of the electric models that will soon be [...]

Castrol Italy banner campaign on the online B2B magazine Inforicambi. The campaign focuses on Castrol EDGE, the most advanced range of motor oils, designed to unleash the full power of your engine when it's most needed. Media selection, choice, and planning, booking space on Inforicambi, materials management, banner campaign performance monitoring, and reporting. Anice PR [...]

Press Office and PR management for the Koelliker Group's participation in the 2022 edition of Expomove, the event dedicated to electric and sustainable mobility, held in Florence at the Fortezza da Basso from October 5 to 8, 2022. The stand featured three flagship models from the distributor's portfolio: the highly anticipated 100% green pickup Maxus [...]

Press Office and Communication for EVUM Motors: drafting, translating, and sending press releases to journalists. Media relations, interview management, and PR in direct collaboration with the local importer of the aCar, the first 4x4 electric commercial vehicle on the European market produced by EVUM Motors, a German company specializing in electrical and electronic engineering and [...]

Creation and launch of a social ADV campaign on LinkedIn, Twitter, Facebook, and Instagram to encourage registrations to the third edition of the European Myeloma Network congress, a network of excellence at the European level that promotes collaboration between research centers and study groups from different countries for the treatment of blood cancers, held via [...]

The third edition of the European Myeloma Network congress, a network of excellence at the European level that promotes collaboration between research centers and study groups from different countries for the treatment of blood cancers, was held via streaming from April 6 to 9, 2022. On the occasion of this important meeting organized, as in [...]

MAXUS - SAIC MOTOR Group, participated at the IAA TRANSPORTATION 2022 in Hannover, and allowed a product preview for some Italian journalists on the media day. The morning press conference was the occasion for the unveiling of the new 7-seater electric MPV MAXUS MIFA 9, and throughout the day, the media also had the opportunity [...]

Media Journey to Vietnam from 4 to 9 July 2022 reserved for a small group of Italian journalists for the Media Event prepared for the upcoming launch in Italy of Vinfast, a Vietnamese car brand. The program included a visit to the modern Vinfast car plant, the test of ICE and electric cars, an e-scooter [...]

Realization of the communication and marketing project The Aiways U5 Amazing Unveiling on the occasion of the 2022 edition of MiMo - Milano Monza Motor Show. In collaboration with the marketing department of the Koelliker Group and the agencies Cannizzo Produzioni and IoAdv, Anice Communication has created the project "The Aiways U5 Amazing Unveiling" to [...]

Rightware livestream media launch of Kanzi One as part of the IAA Mobility 2021. Kanzi One is the new generation of tools for the development of human-machine interfaces (HMI) in the automotive sector that allows manufacturers to create distinctive user interfaces (UI) that anticipate the "intelligent cockpit". For this event, Anice communication agency specialized in [...]