2. Events & Promotions

Participation in the 7th National Observatory on Sustainable Lifestyles. Koelliker Group was one of the sponsors and speakers at the 7th National Observatory on Sustainable Lifestyles, organized by Lifegate. Luca Ronconi, CEO of Koelliker Group, participated in the event, discussing sustainable mobility and presenting the KGen project. Activities included creating informational materials and drafting the [...]

Aiways Italy PR & Press Office: drafting, translation, sending press releases and press kits to journalists. Media relations, interview management, media launches and PR in direct collaboration with the Koelliker Group, importer and distributor of the Aiways brand in Italy. All Aiways Italia press releases and press kits are available in the Anice Press Room, [...]

Anicecommunication, Press Office and PR in Italy for INEOS Automotive managed the presentation of the interiors of the INEOS Grenadier off-road vehicle to the Italian media attending the European launch on 2 July 2021 at the headquarters of INEOS Automotive GmbH, in Böblingen (Stuttgart) in Germany. A small number of journalists were invited to participate [...]

As part of its Public Relations and Press Office activities for INEOS Automotive, Anicecommunication has selected the magazine and web portal Quattroruote to represent the Italian media in the INEOS Grenadier Testing and development drive opportunity which took place in Graz (Austria) at the beginning of June 2021. Management of invitations, flow of information with [...]

Press Office and PR for the launch of KGen, the Koelliker Group’s new native electric mobility hub, a unicum in the Italian automotive scene.  The online streamed press launch took place on Tuesday 8 June 2021 and aroused a lot of interest among the automotive, financial and generalist media. The Anicecommunication team prepared the mailing [...]

Anicecommunication, as INEOS Automotive's Press Office and PR in Italy, took care of the media preview of the exteriors of INEOS Grenadier, the new uncompromising off-road vehicle built to be a citizen of the world, which took place on 18 May 2021, in Perugia, at the country house Il Poeta e il Contadino in Pilonico [...]

Press Office and PR management for the participation of the Koelliker Group and KGen at the MiMo - Milan Monza Motorshow from 10 to 13 June 2021.   The KGen project, unique in the Italian automotive landscape, takes car of the selection, import and distribution in Italy of native electric automotive brands. The first five new [...]

Anicecommunication, as part of the European Media Relations Team created to support Castrol Europe in its relations with journalists and the press in different countries, has taken on the role of Castrol Italy Press Office. Paola Maina and Patrizia Tontini, communication professionals with a long experience in the automotive sector, will deal with PR and [...]

Management of interviews, participation in meetings and conferences, and public relations with Italian media for PETRONAS Lubricants International at the 28th edition of Autopromotec. The biennial international exhibition of automotive equipment and aftermarket was held in Bologna from May 21 to 26, 2019. Anicecommunication is the Italian Press Office and PR agency for PETRONAS Lubricants.

Management of interviews and public relations with Italian media for PETRONAS Lubricants International at the Geneva International Motor Show in March 2019. Anicecommunication, acting as the Italian Press Office and PR for PETRONAS Lubricants, facilitated the publication of over 45 articles about the launch of PETRONAS iona, the new range of fluids for electric vehicles. [...]