1. PR & Media Relations

Press clipping and related quali-quantitative analysis

Static presentation of INEOS Grenadier to the Milanese media at Cascina Cuccagna, an agricultural outpost in the center of the Lombard capital. The event took place on Friday afternoon and allowed the attending journalists to get to know the INEOS Automotive off-road vehicle up close. Followed by an aperitif at "The Grenadier", an English-style pub [...]

In-person event dedicated to European media (31 January - 1 February 2022). Two days in Budapest, Hungary, with a visit to the Apollo Tyres plant, press conference, Driving Experience with the new Vredestein Quatrac All-Season tire, possibility of one to one interviews and city tour. Event operational secretariat, medialist and invitation management, coordination and supervision [...]

The Italian stage of the INEOS Grenadier 2021 European 2B Prototype Tour was held at the Viareggio - Massarosa International Off-Road Fair. Media invitation to the event and test drive alongside the INEOS Automotive off-road instructors at the Experience 1 area of the Off Park in Massarosa (LU). Reserved venue for journalists invited by INEOS [...]

Test Drive of the new INEOS Grenadier off-road vehicle at the Carraro SpA headquarters in Campodarsego (Padua). Carraro is the renowned axles supplier chosen by INEOS Automotive for the strong experience in off-road. The meeting offered the media the opportunity to get on the Grenadier and test it alongside an INEOS test driver at the [...]

Virtual round table with economic, dailies and specialized automotive media and the management of INEOS Automotive on marketing strategies and after-sales services conceived and developed in view of the start of reservations for the uncompromising INEOS Grenadier off-road vehicle. Virtual Meeting organization, meetings hosting with live presentation of the managers and power point management, moderation [...]

INEOS VIP Media invitation to attend the Monza Formula 1 Grand Prix at the exclusive Mercedes-AMG Petronas Formula 1 team lounge of which INEOS is a sponsor. Refreshments and VIP activities at the Paddock Club with the possibility of attending practice, qualifying and the race. Management of communications with journalists, information materials, invitations, recall and [...]

Digital press conference for European media "ZERO EMISSIONS, ZERO ACCIDENTS". In the DENSO Virtual Conference, the management of DENSO, the world's second largest supplier of cutting-edge automotive technology, illustrated to the participating journalists how it intends to contribute to society and support the automotive industry to remodel itself. Creation of information materials, management of invitations [...]

Participation in the 7th National Observatory on Sustainable Lifestyles. Koelliker Group was one of the sponsors and speakers at the 7th National Observatory on Sustainable Lifestyles, organized by Lifegate. Luca Ronconi, CEO of Koelliker Group, participated in the event, discussing sustainable mobility and presenting the KGen project. Activities included creating informational materials and drafting the [...]

Aiways Italian Press Office and corporate communication for Italy. Editing, translation, distribution of press releases to journalists. Media relations, interview management and PR. Founded in 2017, Aiways is a Shanghai-based personal mobility provider with European headquarters in Munich, Germany. It was the first Chinese startup to introduce an electric vehicle to the European market with [...]