Media Training for Managers and Corporate Spokespeople In a context where the ability to communicate clearly, authoritatively and effectively is increasingly strategic, PETRONAS Lubricants International chose to invest in preparing its management team through a dedicated media training programme for managers representing the company during interviews, press conferences, international events and product launches. Training for [...]
Institutional Relations, Public Affairs and Stakeholder Engagement
Editorial Staff2026-09-17T11:58:19+01:00Institutional Relations and Corporate Communication Anice, a PR agency, supports its clients in developing institutional relations and strengthening dialogue with local authorities, trade associations, public institutions and strategic stakeholders, combining institutional relations, corporate communication, public affairs, public relations and media relations. Dialogue with Institutions, Organisations and Trade Associations Over the years, the agency has supported [...]
Petronas at Autopromotec
Editorial Staff2026-01-09T12:24:17+00:00As the Press Office for PETRONAS Lubricants Italy, on the occasion of PLI’s participation in the Autopromotec components trade fair (Bologna, May 2025), Anice handled the research, planning and coordination of interviews at the PETRONAS booth, facilitating meetings between attending journalists and PETRONAS management. In collaboration with the Autopromotec organizers, Anice also arranged the participation [...]
Business Talk PETRONAS at MAUTO
Editorial Staff2026-01-28T10:57:14+00:00The business talk titled “The Long Road to Sustainability: From FIAT oil to PETRONAS Lubricants”, held on Thursday, 10th April 2025 in the Piazza of MAUTO – the National Automobile Museum, was part of the official program of the exhibition “125 Times FIAT. Modernity Through the FIAT Imagination” (11/15/2024 – 5/4/2025), for which PETRONAS was [...]
Petronas Lubricants Italy and Africa Press Office and PR
Editorial Staff2026-01-29T14:12:19+00:00In January 2025, PETRONAS Lubricants International (PLI)—the PETRONAS division that produces and markets lubricants and functional fluids globally—selected Anice, an international communication agency focused on the automotive sector with offices in Italy, France, the Benelux, Spain, Germany, Sweden, the UK, South Africa, and the UAE, to manage Media Relations and PR activities for the Italy [...]
