0. Anice Experiences

In January 2025, PETRONAS Lubricants International (PLI)—the PETRONAS division that produces and markets lubricants and functional fluids globally—selected Anice, an international communication agency focused on the automotive sector with offices in Italy, France, the Benelux, Spain, Germany, Sweden, the UK, South Africa, and the UAE, to manage Media Relations and PR activities for the Italy [...]

Coordination and management of Italian media attendance at the XPENG Press Conference during the 2024 Paris Motor Show. On Monday, 14 October, the Chinese company, under the claim “Enchanté, Paris!”, presented the new XPENG P7+ and its range of technologies and solutions for the development of intelligent mobility systems tailored to the European market to [...]

Drafting and distribution of press releases on ESG (Environmental, Social, and Governance) and Corporate Social Responsibility (CSR) topics on behalf of clients MAWDY – MAPFRE Worldwide Digital Assistance, a multinational insurance company headquartered in Biella, Italy, and INEOS Automotive, a British company manufacturing the INEOS Grenadier off-road vehicle, founded by Sir Jim Ratcliffe, Chairman of [...]

Dynamic presentation of the new ultra smart XPENG G6 electric coupé SUV to the European media in Utrecht, the Netherlands, on 4 and 5 June 2024. In addition to a press conference and a visit to the XPENG Center in Utrecht, the event included a media test drive of the XPENG G6. Thanks to its [...]

Italian media launch with press conference, test drive and interviews with Italian and international management of the innovative eLCV B-ON Pelkan in Bardolino (Verona, Italy), on the Garda Lake, on 9 and 10 July 2024 at the Aqualux Hotel Spa & Suite. Anice handled relations with the international management, also providing professional photo and video [...]

Content update, providing & management service for the Kawasaki Motors Europe racing website for both the Road Race and Motocross parts. Updating of calendars, teams, staff and riders 2024, insertion of post race rankings, Media Gallery and Emotion Windows. The activity complements the help desk service for content management, development and technical maintenance of Kawasaki's [...]

Great Wall Motor Europe has chosen the agency specialized in press office and automotive PR Anice for the presentation and first contact with Italian media of its GWM WEY 03 models and in view of the start of marketing in the country. The GWM WEY 03 media launch - which also allowed the test drive [...]

Copywriting website texts, SEO optimisation, information leaflet and promotional poster for EMN Educational's CRA360 course. Activity and content study, text writing, proofreading and comparison with CRA experts and EMN Educational management. The CRA360 training course for Clinical Monitors is the most comprehensive on a theoretical and practical level, the only one that in a period [...]

As the Press and PR Office of Castrol Italia, Anicecommunication, with its specific expertise in press office and PR activities in the lubricants sector, has carried out constant Media Relations activities with trade publications in order to facilitate in-depth interviews with Castrol Europe and Italy management on the brand's products and activities, providing the publications [...]

SEO (Search Engine Optimization) & Content Optimisation, text optimisation for improved search engine results for the website of rsAutomazione, a company specialising in the production and marketing of software and solutions for the digitalisation of companies with a view to Industry 4.0 and Transition 5.0, for an energy-efficient, sustainable and renewable-based industrial production model.