0. Anice Experiences

Weltmeister Italia Press and Communication Office: editing, translation, sending press releases to journalists. Media relations, interview management and PR in direct collaboration with the Koelliker Group, importer and distributor of the brand in Italy. Weltmeister Italia's press releases and press kits are available in the Anice Press Room, where it is also possible to download [...]

Castrol Magnatec information and promotional campaign included the distribution to media of a press release, direct contact with a selected group of journalists, management of the DEM campaign on B2B sites, advertising page on B2B magazines and banner monitoring on specialized sites. Direct contact with a select group of media was developed with the "Have [...]

Castrol MAGNATEC DEM campaign management - Direct Email Marketing Selection of publishers, drafting of the calendar, project presentation, material management and customer-supplier relationships, published verification and performance figures collection for the various DEM mailings. Anicecommunication is the press office of Castrol Italia. DEM Castrol MAGNATEC Spare Parts >>>

Press Office and PR management on the occasion of the Koelliker Group's participation in MiMo 2022 - Milan Monza Motorshow from 16 to 19 June 2022 where the Koelliker Group exhibited Aiways U5 Prime communicating the official entry of the zero-emission vehicle into CarCloud, the Leasys Rent car subscription available on Amazon, which allows you [...]

Anicecommunication, INEOS Automotive Press Office and PR in Italy, managed the Media Event which took place in February 2022 at the Hambach plant in France and which included a visit to the production plant of INEOS Automotive and the off-road test drive of the prototype of the Grenadier. A small number of Italian journalists were [...]

PETRONAS Lubricants International (PLI), the global lubricant production and marketing division of PETRONAS, after the success of the first EV Fluids Symposium held in November 2019 at the Global Research & Technology Center in Santena (Turin), after a year has switched on again spotlight on the topic with a Webinar on Electric Vehicle (EV) Fluids [...]

Management of Italian journalists at the First PETRONAS Electric Vehicle (EV) Fluids Symposium. As the Italian Press Office for PETRONAS Lubricants International, Anicecommunication coordinated the presence of Italian media at the first PETRONAS EV Fluids Symposium held in November 2019 at the Global Research and Technology (R&T) Centre of PETRONAS in Villastellone (Turin). Activities included [...]

MAPFRE WARRANTY Mission: Transparency - A new logic for the used car press conference organization and management for the automotive industry media launch of UGØ, Used Guaranteed Zero Worries, the innovative management system of MAPFRE WARRANTY that facilitates the sale and purchase of a used car starting from a transparent qualitative assessment of its state [...]

As part of PR and Press Office activities for the media presentation event of UGØ, "Usato Garantito Zero Pensieri," the innovative management system by MAPFRE WARRANTY that facilitates the sale and purchase of used cars, Anicecommunication organized and managed the opportunity for MAPFRE’s management to appear as a guest on an episode of the program [...]

Press clipping and related quali-quantitative analysis